Below is an article from FastCo. Design. What are you doing about smartphones in your Lumberyard? Are you embracing the new customer? Wise Up, Retailers: Smartphones Aren’t Going Away Rather than fearing in-aisle smartphone usage, retailers should embrace and support it. Only then will they eventually win back control of their stores. I recently asked [...]
Posts Tagged ‘Retailing’
Prime the Pump
Posted in Books, tagged French wine, German wine, influence, Music, Retailing, Shopping, Wine on July 24, 2011 | Leave a Comment »
Do you have music playing in your retail store or while your customers are on hold? Below is an excerpt from Enchantment: The Art of Changing Hearts, Minds, and Actions by Guy Kawasaki. Prime the Pump Adrian C. North, David J. Hargreaves, and Jennifer McKendrickof the Universityof Leicester devised a study to investigate the power [...]
